Course Language:
Turkish
Course Objectives:
To give information about the history of typography, basic terms, basic writing characters. To teach typographic design criteria in the light of applied projects.
Course Content:
Form-content relations, geometric abstraction and simplification, visual hierarchy, typographic composition and integrity methods.
Course Methodology:
1. Lecture Method 2. Case Study Method 3. Problem Solving Method 4. Discussion Method 5. Demonstration Method 6. Group work
Course Evaluation Methods:
1. Exam 2. Presentation 3. Homework 4. Application
Vertical Tabs
Course Learning Outcomes
| Learning Outcomes of the Course | Learning Outcomes of the Program | Teaching Methods | Measurement Methods |
| To have knowledge and experience on basic design principles such as color, texture, composition, space and typography | 1,2 | 1,2,5 | 2,3,4 |
| To be able to solve basic design problems | 4,10,11 | 3,4 | 1,3,4 |
| To gain the ability to perceive and design | 2,3,11 | 1,2,3 | 1,3,4 |
| Utilizing different materials to produce modern and original designs in the design process | 1,2,3,7 | 2,3,4 | 3,4 |
| To consider social culture and traditions in the analysis of art and design problems | 10,12 | 2,4,5 | 2,3,4 |
Course Flow
| COURSE | ||
| Week | Subjects | Preliminary |
| 1 | Project I: Calligraphy to Typography | |
| 2 | Research, gathering information, preparing sketches | |
| 3 | Calligraphic works with brush | |
| 4 | Submission of calligraphy, typographic abstraction | |
| 5 | Submission of typographic abstraction works | |
| 6 | Submission of the 1st Project, Project II: Visual Hierarchy | |
| 7 | Research, gathering information, preparing sketches | |
| 8 | Composition alternatives on computer | |
| 9 | Submission and selection of composition alternatives | |
| 10 | Final Project: Search and Correspondence Set Design | |
| 11 | Research, gathering information, preparing sketches | |
| 12 | Delivery of black and white rigging | |
| 13 | Preparing sketches for correspondence set | |
| 14 | Final evaluations on final project | |
Recommended Sources
| SOURCES | |
| Course’s Note | Communication and graphic design / Prof. Dr. Emre Becer |
| Other |
Harflerle tasarım / James Craig – William Bevington
Grafik tasarım / Alan Weil Çağdaş tipografinin temelleri / Namık Kemal Sarıkavak |
Material Sharing
| MATERIAL SHARING | |
| Assignments | 2 Project, 3 Homeworks |
| Exams | 1 Final |
Assessment
| CONSIDERATION SYSTEM | ||
| Midterm Studies | No | Percentage of Contribution |
| Homework | 3 | %10 |
| Midterm | ||
| Seminar and Presentation | ||
| Project | 2 | %30 |
| Total | ||
| Final Ratio to Success | %60 | |
| Ratio of Semester to Success | %40 | |
| Total | %100 | |
Course’s Contribution to Program
| Course’s Contribution to Program Outcomes | |||||||
| No | Program Learning Outcomes | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | To have theoretical background in the fields of art and design | x | |||||
| 2 | To be able to apply basic design principles | x | |||||
| 3 | To have creative and original thinking ability | x | |||||
| 4 | Identify and solve graphic design problems | x | |||||
| 5 | An ability to use current technological tools in design processes at an advanced level | x | |||||
| 6 | To have professional and ethical responsibility about intellectual, art and design works | x | |||||
| 7 | Ability to follow developments in the field of Art and Design | x | |||||
| 8 | To be able to present ideas and designs effectively | x | |||||
| 9 | To be able to work as a team | x | |||||
| 10 | To be able to conduct research, analysis and interpretation in the field | x | |||||
| 11 | Interdisciplinary thinking and ability to connect. | x | |||||
| 12 | To be aware of social and cultural values. | x | |||||
ECTS
| ECTS / Workload Table | |||
| Activity | Number |
Time (hour) |
Total Workload
(Hour) |
| Course Length (14 x total course time) | 14 | 4 | 56 |
| Study time out of class (Preliminary work, reinforcement) | 14 | 3 | 42 |
| Homework | 3 | 5 | 15 |
| Seminar and Presentation | |||
| Projects | 2 | 14 | 28 |
| Midterm Exam | |||
| Final Exam | 1 | 14 | 14 |
| Total Workload | 155 | ||
| Total Workload / 25 (h) | 6,20 | ||
| Course’s ECTS Credit | 6 | ||
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