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Course Code: 
VCD 172
Course Period: 
Spring
Course Type: 
Core
P: 
2
Lab: 
2
Credits: 
3
ECTS: 
7
Course Language: 
English
Course Objectives: 
This course aims students to acquire the ability and to learn digital design practices and design program basics.
Course Content: 

Within this course, students learn to develop and combine visuals’ colors, visual effects, styles.  Besides, lectures provide students with the knowledge necessary to conceptualize, develop and produce design projects in graphic design field.

Course Methodology: 
1-Lecture, 2-Interactive Lecture, 3-Special Support / Structural Examples, 5-Problem Solving, 9-Demonstration
Course Evaluation Methods: 
A-Exam, C-Assignment, E-Project / Design

Vertical Tabs

Course Learning Outcomes

Learning Outcomes Program Learning Outcomes Teaching Methods Assessment Methods
1. Gains the necessary skills to use the design program. 1,2,3 1,2,5 A,C,E
2. Identifies new trends in the design field by using image and text merging techniques. 3 1,2,5 A,C,E
3. Reviews the relationships among the sub-disciplines of the field. 8 1,2,5 A,C,E
4. Combines theoretical and practical knowledge and interprets and uses acquired information for authentic design projects. 1 1,2,5 A,C,E
5. Searches for solutions to screen and printed material problems in multiple environments, combines what he/she has learned to work in the field of design. 10 1,3,9 A,C,E

 

Course Flow

COURSE CONTENT
Week Topics Study Materials
1 Introduction  
2 Introduction to Principles of Design and Introduction to Adobe Photoshop

Opening & saving files, the interface, practice with tools, zoom and pan, undo actions

 
3 Principles of Design: Color, Line, Shape

Working with selections, working with layers, manipulating selections, Magic wand tool

 
4 Principles of Design: Space, Texture, Value

Lasso tool, Rotating selections, Layer styles, Adjustments, Flattening images.

 
5 Principles of Design: Balance, Contrast

Correcting and enhancing photos

 
6 Principles of Design: Emphasis/Dominance, Harmony

Masks & channels, adding a depth of field

 
7 Student presantation  
8 Mid-term Exam/Poster design I  
9 Principles of Design: Movement/Rhythm, Proportion

Advanced compositing, applying filters

 
10 Principles of Design: Repetition/Pattern, Unity, Variety

Hand-coloring, selections, finishing the image

 
11 Final Project Announcement

Graphic design movements: Art Nouveau, Dada

 
12 Graphic design movements: Futurism, Constructivism  
13 Graphic design movements: Art Deco, Bauhaus  
14 Graphic design movements: Surrealism, Pop Art  
15 Student presentation  
16 Final Project

Poster design II (Graphic design movements)

 

 

Recommended Sources

RECOMMENDED SOURCES
Textbook Digital graphic design / Ken. Pender. Oxford; Boston: Focal Press, 1996

Illustration: real-world illustration projects, from brief to finished solution / Yolanda. Zappaterra. Crans-Près-Céligny, Switzerland: Distributed by Watson-Guptill, 1998

Complete Digital Illustration : A master Class in Image Making / L. Zeegen. Switzerland: Rotovision, 2010

 

Material Sharing

MATERIAL SHARING
Documents Drive Dropbox
Assignments Drive Dropbox

 

 

Assessment

ASSESSMENT
IN-TERM STUDIES NUMBER PERCENTAGE
Mid-terms 1 40
Final 1 60
Total   100
Contribution of Final Examination to Overall Grade   60
Contribution of In-Term Studies to Overall Grade   40
Total   100

 

Course’s Contribution to Program

COURSE’S CONTRIBUTION TO PROGRAM
No Program Learning Outcomes Contribution
1 2 3 4 5
1 Uses technical and academic knowledge accumulated in visual communication design field for authentic projects.         X
2 Designs 2 and 3 dimensional creative products considering the aesthetic rules.           X
3 Employs efficiently the technical innovations required by the professional field.         X
4 Analyses problems related to the field starting from the concept and develops appropriate projects for the targeted audience.       X  
5 Behaves according to the national and international professional ethical principles.     X    
6 Builds awareness to universal and social problems by developed projects and offers solutions to them.   X      
7 Gains sectoral experience by compulsory internship, relates academic knowledge with field experience.     X    
8 Grasps the importance of interdisciplinary working by lifelong learning mind-set and collaborates with different teams.         X
9 Develops concepts and puts forth innovative and authentic works to enrich the cultural and artistic accumulation related to the field.       X  
10 Transforms the creative ideas into moving and interactive visual expressions, executes multi-dimensional designs.          X

 

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities Quantity Duration
(Hour)
Total
Workload
(Hour)
Course Duration 14 4 56
Hours for off-the-classroom study (Pre-study, practice) 14 8 112
Mid-terms 1 4 4
Final 1 4 4
Total Workload     176
Total Workload / 25 (s)     7,04
ECTS Credit of the Course     7

 

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