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Course Code: 
COMM 461
Course Type: 
Elective
P: 
3
Lab: 
0
Credits: 
3
ECTS: 
5
Course Language: 
English
Course Objectives: 
The goal of course is to discuss the concepts of identity and popular. To have the sub-structure to evaluate with the concepts that form the social life. Discuss role of the media in social changes and consumption
Course Content: 

Meaning of populer culture, ıdentity, memory, culture, modernization theory, critical approaches, consuption & prudoction relations and populer culture: meta, society of the spectacle, populer culture and media, language, populer music, art, urban legends, mythical characters, video games, cyberculture, politics

Course Methodology: 
1: Lecture, 2: Interactive Lecture, 3: Special Support/Sturctural Examples
Course Evaluation Methods: 
A: Testing, B: Experiment, C: Assignment

Vertical Tabs

Course Learning Outcomes

Learning Outcomes

Program Learning Outcomes

Teaching Methods

Assessment Methods

1)He/She defines the term of public opinion and its historical development

1,2,4,5,9

1, 2, 3

B, C

2) He/She expresses the difference between public opinion and other social groups.

1,2,4,5,9

1, 2, 3

B, C

3) He/She establishes connection by relationships between public opinion and social systems.

1,2,4,5,9

1, 2, 3

B, C

4) He/She explains the relationships between politic regimes and establishment processes of  the public opinion.

 1,2,4,5,9

1, 2, 3

B, C

5) He/She conveys significance of the public opinion with regard to democratic regimes.

1,2,4,5,9

1, 2, 3

B, C

 
 

Course Flow

COURSE CONTENT

Week

Topics

Study Materials

1

INTRODUCTION

 

2

What is Populer Culture?

 

3

Identity, Memory & Culture

 

4

Modernization Theory

 

5

Critical Approaches

 

6

Consuption & Prudoction Relations and Populer Culture: Meta

 

7

MIDTERM

 

8

Society of the Spectacle

 

9

Populer Culture & Media 

 

10

Language & Populer Culture

 

11

Populer Music  & Culture

 

12

Art and Populer Culture

 

13

Urban Legends & Mythical Characters

 

14

Video Games & Cyberculture

 

15

Politics & Populer Culture

 

16

Final

 

 
 

Recommended Sources

RECOMMENDED SOURCES

Textbook

*Popüler Kültür ve İletişim- İrfan Erdoğan- Korkmaz Alemdar

*Understanding Populer Culture, John Fiske

*Globalleşme, Popüler Kültür ve Medya- Erol Mutlu

*Gösteri Toplumu- Guy Debord

*Popüler Kültür ve Orhan Gencebay Arabeski

*Kültür ve Bellek- Jan Assmann

Additional Resources

* Playing War: The Emerging Trend of Real Virtual Combat in Currrent Video Games- Brian Cowlishaw

* Creating the Myth- Linda Seger

*Muhafazakar Popülizm- H. Tarık Şengül

*Derrida’nın Marx Hayaletleri Baudrillard ve Debord’un Yeni Toplumu- Zhang Yibing

*Yıkanmak İstemeyen Çocuklar Olalım- Ünsal Oskay

*Cilalı İmaj Devri- Can Kozanoğlu

 
 

Material Sharing

MATERIAL SHARING

Documents

https://www.coadsys.yeditepe.edu.tr

Assignments

https://www.coadsys.yeditepe.edu.tr

Exams

 

 
 

Assessment

ASSESSMENT

IN-TERM STUDIES

NUMBER

PERCENTAGE

Homework

1

40

Presentation

1

60

Total

 2

100

CONTRIBUTION OF FINAL EXAMINATION TO OVERALL GRADE

 

50

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE

 

50

Total

 

100

 
 

Course’s Contribution to Program

COURSE'S CONTRIBUTION TO PROGRAM

No

Program Learning Outcomes

Contribution

 

 

1

2

3

4

5

1

S/he has theoretical knowledge about the field of public relations

 

 

 

 

x

2

S/he knows the research methods and techniques that are related to the field of public relations.

 

 

 

x

 

3

S/he has knowledge and awareness about the interdisciplinary issues that are required by the field. S/he comprehends the relation of those issues with public relations.

 

 

 

x

 

4

S/he is able to make oral presentations in English about her/his field.

 

 

 

x

 

5

S/he has the digital competencies that are required by the field.

 

 

 

x

 

6

S/he has the ability of creative thinking that is required by the field of public relations.

x

 

 

 

 

7

S/he has the abilities of research, planning, implementation, measurement and assessment that are necessary for a successful public relations practice.

x

 

 

 

 

8

S/he evaluates and applies the knowledge and abilities she/he has acquired in her/his field to partner organizations in the sector through teamwork.

x

 

 

 

 

9

S/he is able to evaluate the knowledge and abilities she/he has acquired in her/his field from an analytical and critical perspective.

 

 

 

x

 

10

S/he has the awareness of practicing and developing the profession of public relations by adhering to ethical rules.

x

 

 

 

 

 
 

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION

Activities

Quantity

Duration
(Hour)

Total
Workload
(Hour)

Course Duration

14

3

42

Hours for off-the-classroom study (Pre-study, practice)

16

4

64

Homework

1

3

3

Presentation

1

6

6

Final Homework

1

3

3

Total Work Load

 

 

118

Total Work Load / 25 (h)

 

 

4,72

ECTS Credit of the Course

 

 

5