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Course Code: 
COMM 111
Course Period: 
Autumn
Course Type: 
Core
P: 
2
Lab: 
2
Credits: 
3
ECTS: 
5
Course Language: 
English
Courses given by: 
Course Objectives: 
The aim of this course is to examine formal or semi-formal presentation techniques and gain essential presentation skills
Course Content: 

Public speaking; presentation skills; effective verbal and nonverbal communication; professional use of presentation software (such as Power Point, Keynote, Canva etc.)

Course Methodology: 
1-Lecture 2- Interactive Lecture 16- Oral Exam
Course Evaluation Methods: 
A-Exam B- Oral Exam / Presentation C- Homework

Vertical Tabs

Course Learning Outcomes

Learning Outcomes  Program Learning Outcomes Teaching Methods  Assessment Methods 
1) Understand how to structure content 3,9,10 1,2 B,C
2)Use body language and tone of voice techniques to enhance their presentations 3,9,10 1,2,16  B,C
3)Use slides and visual aids effectively 3,9,10 1,2 A,B,C
4) Create powerful presentations with presentation software such as Power Point, Keynote, Canva etc.  3 1,2 B,C
5) Gains the ability of presenting in various formats  3,9,10 1,2,16 A,B,C

Course Flow

COURSE CONTENT
Week Topics Study Materials
1 Introduction  
2 How Do We Communicate?   
3 Voice and Speech Patterns  
4 Nonverbal Communication  
5 Using Microsoft Office programs such as Power Point, Word, Excel  
6 Using Microsoft Office programs such as Power Point, Word, Excel  
7 Presentation skills and main parts of presentation: Introductıon, outline, roadmap and conclusion  
8 Midterm  
9 Preparing presentations (formal and other)  
10 Student presentations  
11 Student presentations  
12 Student presentations  
13 Student presentations  
14 Student presentations  
15 Evaluations  
16 Final  

Recommended Sources

RECOMMENDED SOURCES
Textbook Peery, A. (2005). Creating effective presentations. New York: Berkley Publishing
Additional Resources https://www.businessballs.com/communication-skills/presentation-skills-and-techniques/

 

https://www.managementstudyguide.com/effective-presentation-skills.htm

 

Material Sharing

MATERIAL SHARING
Documents  
Assignments  
Exams  

Assessment

ASSESSMENT
IN-TERM STUDIES NUMBER PERCENTAGE
Mid-term 1 50
Assignment 2 50
Total   100
Contribution of Final Examination to Overall Grade   60
Contribution of In-Term Studies to Overall Grade   40
Total   100

 

COURSE CATEGORY Field Courses

Course’s Contribution to Program

COURSE CONTRIBUTION TO PROGRAM
No Program Learning Outcomes Contribution
1 2 3 4 5
1 Students demonstrate knowledge on market segmentation, are able to follow the trends in consumer behaviour, and create effective advertising messages suitable for target audiences          
2 Students design advertisements suitable for both traditional and digital media.          
3 Students gain awareness and knowledge on interdisciplinary subjects that are beneficial both for their professional and intellectual lives.         x
4 Students demonstrate knowledge of the campaign processes in written, audio-visual, electronic, and outdoor advertising media. They plan and manage campaigns in accordance with national and international standards.          
5 Students demonstrate knowledge of the research methods related to the field of advertising and are able to use the obtained data to evaluate results in campaign processes.          
6 Students create and lead media strategies in the field of advertising.           
7 Students abide by universal values, law and ethical principles.          
8 Students follow the developments in the fields with the awareness of lifelong learning and entrepreneurial approach. They are self-confident in communicating with institutions and persons and suggest solutions to problems independently or as team members.          
9 Students adopt the critical approach in evaluating knowledge and skills related to the field.       x  
10 Students demonstrate knowledge and understanding of the concepts and models related to the field.         x

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities Quantity Duration
(Hour)
Total
Workload
(Hour)
Course Duration 14 4 56
Hours for off-the-classroom study (Pre-study, practice) 10 4 40
Mid-terms 1 2 2
Assignment 2 8 16
Final examination 1 2 2
Total Work Load     116
Total Work Load / 25 (h)     4,64
ECTS Credit of the Course     5