| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 101 | Introduction to Advertising | Core |
| ADV 173 | The Grammar of Advertising | Core |
| COMM 101 | Introduction to Communication | Core |
| COMM 111 | Presentation Skills | Core |
| COMM 199 | Seminar in Academic Writing Skills | Core |
| COMM 251 | Storytelling | Core |
| TKL 201 | Turkish Language I | Core |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 104 | Principles Of Marketing | Core |
| ADV 271 | Advertising Design and Graphics I | Core |
| COMM 102 | Media History | Core |
| COMM 106 | Sustainability | Core |
| HUM 103 | Humanities | Core |
| PSY 101 | Introduction To Psychology | Core |
| TKL 202 | Turkish Language II | Core |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 241 | Integrated Advertising and Marketing Communications | Core |
| ADV 272 | Advertising Design & Graphics II | Core |
| COMM 120 | Art History and Aesthetics | Core |
| ECON 291 | Economics | Core |
| HTR 301 | History Of Turkish Revolution | Core |
| SOC 101 | Introduction To Sociology | Core |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 202 | Consumer Insight | Core |
| ADV 274 | Production Techniques in Advertising | Core |
| ADV 352 | Advertising Copywriting | Core |
| COMM 201 | Theories Of Communication | Core |
| COMM 220 | Communication and Media Research | Core |
| HTR 302 | History of Turkish Revolution II | Core |
| PHIL 152 | Ethics | Core |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV | Area Elective | Core |
| ADV 273 | Digital Advertising | Core |
| COMM 202 | Media Analyses | Core |
| COMM 331 | Brand Management and Positioning | Core |
| COMM 300 | Area Elective | Area Elective |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 302 | Strategic Media Planning | Core |
| ADV 372 | Advanced Design in Advertising | Core |
| COMM 361 | Strategic Communication Research and Campaign Management | Core |
| FREE | Free Elective | Free Elective |
| ADV | Area Elective | Area Elective |
| ADV | Area Elective | Area Elective |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV | Area Elective | Core |
| COMM 401 | Cultural Studies | Core |
| FREE | Free Elective | Core |
| LAW 305 | Communication Law and Copyrights | Core |
| ADV | Area Elective | Area Elective |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 381 | Contemporary Issues In Advertising | Core |
| ADV 492 | Graduation Project | Core |
| BBA 204 | Principles of Entrepreneurship | Core |
| FREE | Free Elective | Core |
| FREE | Free Elective | Core |
| ADV | Area Elective | Elective |
| Course Code | Course Name | Course Type |
|---|---|---|
| ADV 414 | Advertising Workshop | Core |
| ADV 201 | Event Marketing | Elective |
| ADV 203 | Marketing Communications and Design | Elective |
| ADV 222 | Advertising Psychology | Elective |
| ADV 232 | Creative Strategies in Advertising | Elective |
| ADV 311 | Advertising Practicum | Elective |
| ADV 321 | Semiotics of Advertising | Elective |
| ADV 410 | The New Era in Digital Marketing With MMA | Elective |
| ADV 412 | Case Studies in Advertising | Elective |
| ADV 416 | Social Responsibility Practicum in Advertising | Elective |
| ADV 452 | Advertising Copywriting and Visualization | Elective |
| COMM 211 | Photography | Elective |
| COMM 324 | Persuasion and Perception | Elective |
| COMM 341 | Communication Ethics | Elective |
| COMM 382 | Health Communication | Elective |
| COMM 400 | Communication Practicum in Local Governments | Elective |
| COMM 433 | Political Communication Campaigns | Elective |