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Course Code: 
COMM 431
Course Period: 
Autumn
Course Type: 
Core
P: 
3
Lab: 
0
Credits: 
3
ECTS: 
5
Course Language: 
English
Course Coordinator: 
Courses given by: 
Course Objectives: 
The main purpose of this course is to reveal the role of the media industry within the political system. In this context, the topics such as; the relationship between media and political systems, media and democracy, media and freedom of speech; how media shapes politics; development of political communication in academia, are analyzed in detail.
Course Content: 

Mass media and political systems. Main stream and alternative media and some developments that effect this structures, such as globalization.

Course Methodology: 
1: Lecture, 2: Interactive Lecture, 15: Assignment
Course Evaluation Methods: 
A: Exam, C: Assignment

Vertical Tabs

Course Learning Outcomes

Learning Outcomes Program Learning Outcomes Teaching Methods Assessment Methods
1) Know ideology and political systems. 1, 6, 7 1, 2, 15 A, C
2) Realize that ideologies and political systems have some effects on mass media and its products. 1, 4, 5, 6, 7 1, 2, 15 A, C
3) Discuss mass media and its products in context of main stream and alternative media / commercial and public broadcasting, and political systems. 1, 3, 4, 5, 6, 7 1, 2, 15 A, C
4) Analyze mass media and its products in context of changing media politics, ethic rules and acts. 1, 5, 6, 7 1, 2, 15 A, C
5)  Distinguish how the concepts like technologic development, inovation, efficiency have different meanings out of the different political systems. 1, 5, 6, 7 1, 2, 15 A, C

Course Flow

COURSE CONTENT
Week Topics Study Materials
1 Introduction and hand out the syllabus  
2 Introduction: Different approaches to political communication. The lecturer of the course will be having a discussion on different concepts of political communication.
3 The concept of ideology. Serpil Sancar. 1997. İdeolojinin Serüveni. Yanlış Bilinç ve Hegemonyadan Söyleme. S. 11-31.

 

4  

Contemporary political systems.

 

James Alexander. 2014. The Major Ideologies of Liberalism, Socialism and Conservatism. (internet kaynağı)
5 Media, ideology and discource. Terry Egleton. 2005. İdeoloji. S. 17-41

 

6 Globalization and media. Roland Robertson. 1992. Globalization: Social Theory and Global Culture. S. 112-146.
7 Audience commodity Melvin L. DeFleur. 1989. Theories of Mass Communication. S. 77-96
8 Midterm exam  
9 Media and objectivity Çiler Dursun. 2004. Haber, Hakikat ve İktidar İlişkisi. S. 12-32.
10 Media and public opinion John R. Zaller. 1992. The Nature and Origins of Mass Opinion. S. 56-97.

 

11 Media and politics John Keane. 1991. The Media and Democracy.

 

12 News and discourse Çiler Dursun. 2004. Haber, Hakikat ve İktidar İlişkisi.

S. 117-153.

13 New media, public sphere and democracy. David Kennamer. 1994. Public Opinion, the Press and Public Policy. S. 27-58.

 

14 Alternative media and civic journalism. Henry Jenkins and David Thorburn. 2003. Democracy and New Media.

Chris Atton. 2002. Alternative Media. S. 5-38.

 

 

15 Entertainment industry and media Herbert Schiller. 1973. The Mind Managers. S. 78-111.
16 Final exam  

Recommended Sources

RECOMMENDED SOURCES
Textbook  
Additional Resources Herbert Schiller. 1973. The Mind Managers.

Serpil Sancar. 1997. İdeolojinin Serüveni. Yanlış Bilinç ve Hegemonyadan Söyleme.

Roland Robertson. 1992. Globalization: Social Theory and Global Culture

James Alexander. 2014. The Major Ideologies of Liberalism, Socialism and Conservatism. (internet kaynağı)

Çiler Dursun. 2004. Haber, Hakikat ve İktidar İlişkisi.

John R. Zaller. 1992. The Nature and Origins of Mass Opinion

David Kennamer. 1994. Public Opinion, the Press and Public Policy.

Melvin L. DeFleur. 1989. Theories of Mass Communication.

Chris Atton. 2002. Alternative Media.

Terry Egleton. 2005. İdeoloji.

Rabia Noor. 2017. Citicen Journalism vs. Mainstream Journalism. (internet kaynağı)

John Keane. 1991. The Media and Democracy.

Henry Jenkind and David Thorburn. 2003. Democracy and New Media.

Christopher Caudwell. 1971. Studies and Further Studies in a Dying Culture.

Material Sharing

MATERIAL SHARING
Documents yulearn.yeditepe.edu.tr
Assignments yulearn.yeditepe.edu.tr
Exams  

Assessment

ASSESSMENT
IN-TERM STUDIES NUMBER PERCENTAGE
Mid-terms 1 70
Quizzes - -
Assignment 12 30
Total   100
Contribution of Final Examination to Overall Grade   50
Contribution of In-Term Studies to Overall Grade   50
Total   100

Course’s Contribution to Program

COURSE CONTRIBUTION TO PROGRAM
No Program Learning Outcomes Contribution
1 2 3 4 5
1 Defines basic concepts, theories, methods, and domains of study specific to radio, television and cinema by associating them with the findings and theories of humanities and social sciences.         X
2 Demonstrates the responsibilities, effective participation, coordination, and planning skills essential for harmonious and efficient teamwork in the production processes relative to the radio, television and cinema fields. X        
3 Generates media products in accordance with professional standards in various narrative forms and genres specific to the field by synthesizing up-to-date knowledge and skills for expertise acquired through applied and theoretical courses.       X  
4 Manifests professional knowledge and such skills as copywriting, image management, editing, sound design, producing and directing, media management in different fields of radio, television and cinema locally and globally.       X  
5 Holds responsibility in broadcasting by integrating national and international rules of law that media professionals should pursue with professional ethical principles.         X
6 Comprehends the knowledge and skills related to institutional operation and management in the production and broadcasting processes of radio, television and cinema for the common interest.         X
7 Evaluates radio, television and cinema fields analytically and critically from their institutional structuring to products regarding a wide range of cultural, artistic, economic, and social relations.         X
8 Has the ability to collect visual, audio and written data, conduct research, evaluate, report and offer creative solutions in the fields of radio, television and cinema.     X    
9 Develops original projects for radio, television and cinema by following new technologies, developments, and ideas in the fields of art, culture, and media at the national and global planes.     X    

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities Quantity Duration
(Hour)
Total
Workload
(Hour)
Course Duration 14 3 42
Hours for off-the-classroom study (Pre-study, practice) 14 3 42
Mid-terms 1 3 3
Assignment 12 2 24
Final examination 1 3 3
Total Work Load     114
Total Work Load / 25 (h)     4,56
ECTS Credit of the Course     5
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