This course will offer the ways of critical view at television and its audience in the level of both individual and social. It will cover ourselves, our vision and our way of life through a medium which plays a central role in cultural life. You will be expected to interpret and analyse the role television plays as a cultural, economic, political force in society, to be a critical viewer of television texts and to read and comprehend some major approaches to television criticism.
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Course Learning Outcomes
Learning Outcomes | Program Learning Outcomes | Teaching Methods | Assessment Methods |
1) Explore “television” as a medium of mass culture with the founding theories and concepts which are drawn on cultural studies | 1, 5, 6, 7 | 1, 2, 15 | A, C |
2) Analysis the television itself as a text, ranges of program styles and their textual nature | 1, 5, 6, 7 | 1, 2, 15 | A, C |
3) Focus on the role of television in mass media, culture and culture industry and the concepts of public/private sphere | 1, 5, 6, 7 | 1, 2, 15 | A, C |
4) Analyzes and interprets production patterns of television texts, economic structure of channels and viewing habits. | 1, 3, 5, 6, 7 | 1, 2, 15 | A, C |
5) Applies conceptual and analytical information to national and international products and relations. | 1, 5, 6, 7, 8, 9 | 1, 2, 15 | A, C |
Course Flow
COURSE CONTENT | ||
Week | Topics | Study Materials |
1 | Introduction and hand out the syllabus | |
2 | Introduction: Television, representation and culture | Charlotte Brunsdon, What is the television of television studies, in TCV, pp. 609-627 |
3 | Communication, representation and culture in critical social theories. |
Williams, Raymond, 1977, Television: Technology and Cultural Form, Ederyn Williams (ed.), Routledge London (TTCF). pp. 34-77.
Raymond, Williams, “Effects of the technology and its uses” in TTCF, pp.119 |
4 | Understanding television and television programmes: What is text and how is it criticized? | Newcomb, Horace, (ed) 2000, Television: The Critical View, Blackwell Publisher (TCV). Pp. 11-48 |
5 | Putting together the mode of television production, its context and cultural politics: Television news. | McQuail, Denis (ed), 2002, McQuail’s Reader in Mass Communication, Sage(MRMC). pp. 116-148. |
6 | Television, gender and class representation. |
Fiske, John, “Some television, some topics and some terminology”, in TC, pp. 1-20
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7 | Television as a cultural form. |
Fiske, John, 1997, Television Culture, Routledge, London-New York (TC). 7-39.
Horace Newcomb, Paul M. Hirsch, “Television as cultural forum” in TCV, pp. 561-573
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8 | Midterm exam | |
9 | Television and its role in public and private sphere | Silverstone, Roger, 1999, Television and Everyday Life, Routledge, London-New , Routledge, London-New York (TEL). pp. 158-179. |
10 | On viewer commodity |
Melvin L. DeFleur. 1989. Theories of Mass Communication. pp. 77-96
Ien Ang, Streamlining television audience, in MRMC, pp. 335-341
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11 | The production, programme formats and flow on television | Pierre Bourdieu. 1997. Televizyon Üzerine. pp. 44-70. |
12 | The economic relations of television, types of television programmes and professionals. | Neil Postman. 1994. Televizyon Öldüren Eğlence. pp. 86-118. |
13 | Television economy and international cultural domination relations in the age of globalization | Barker, Chris, 1999, Television, Globalisation and Cultural Identities, Open University Press (TGC). pp. 177-202. |
14 | General overview to the term | Different television programmes as an example. |
15 | General overview to the term | Different television programmes as an example. |
16 | Final exam |
Recommended Sources
RECOMMENDED SOURCES | |
Textbook | |
Additional Resources |
Barker, Chris, 1999, Television, Globalisation and Cultural Identities, Open University Press (TGC)
Fiske, John, 1997, Television Culture, Routledge, London-New York (TC) Kellner, Douglas,1998, Media Culture, Routledge, London, New York (MC) McQuail, Denis (ed), 2002, McQuail’s Reader in Mass Communication, Sage(MRMC) Newcomb, Horace, (ed) 2000, Television: The Critical View, Blackwell Publisher (TCV) Silverstone, Roger, 1999, Television and Everyday Life, Routledge, London-New , Routledge, London-New York (TEL) Pierre Bourdieu. 1997. Televizyon Üzerine. Neil Postman. 1994. Televizyon Öldüren Eğlence. Williams, Raymond, 1977, Television: Technology and Cultural Form, Ederyn Williams (ed.), Routledge London (TTCF) Horace Newcomb, Paul M. Hirsch, “Television as cultural forum” in TCV. Ien Ang, Streamlining television audience, in MRMC. |
Material Sharing
MATERIAL SHARING | |
Documents | www.coadsys.yeditepe.edu.tr |
Assignments | www.coadsys.yeditepe.edu.tr |
Exams |
Assessment
ASSESSMENT | ||
IN-TERM STUDIES | NUMBER | PERCENTAGE |
Mid-terms | 1 | 70 |
Quizzes | - | - |
Assignment | 11 | 30 |
Total | 100 | |
Contribution of Final Examination to Overall Grade | 50 | |
Contribution of In-Term Studies to Overall Grade | 50 | |
Total | 100 |
Course’s Contribution to Program
COURSE CONTRIBUTION TO PROGRAM | ||||||
No | Program Learning Outcomes | Contribution | ||||
1 | 2 | 3 | 4 | 5 | ||
1 | Defines basic concepts, theories, methods, and domains of study specific to radio, television and cinema by associating them with the findings and theories of humanities and social sciences. | X | ||||
2 | Demonstrates the responsibilities, effective participation, coordination, and planning skills essential for harmonious and efficient teamwork in the production processes relative to the radio, television and cinema fields. | X | ||||
3 | Generates media products in accordance with professional standards in various narrative forms and genres specific to the field by synthesizing up-to-date knowledge and skills for expertise acquired through applied and theoretical courses. | X | ||||
4 | Manifests professional knowledge and such skills as copywriting, image management, editing, sound design, producing and directing, media management in different fields of radio, television and cinema locally and globally. | X | ||||
5 | Holds responsibility in broadcasting by integrating national and international rules of law that media professionals should pursue with professional ethical principles. | X | ||||
6 | Comprehends the knowledge and skills related to institutional operation and management in the production and broadcasting processes of radio, television and cinema for the common interest. | X | ||||
7 | Evaluates radio, television and cinema fields analytically and critically from their institutional structuring to products regarding a wide range of cultural, artistic, economic, and social relations. | X | ||||
8 | Has the ability to collect visual, audio and written data, conduct research, evaluate, report and offer creative solutions in the fields of radio, television and cinema. | X | ||||
9 | Develops original projects for radio, television and cinema by following new technologies, developments, and ideas in the fields of art, culture, and media at the national and global planes. | X |
ECTS
ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION | |||
Activities | Quantity |
Duration (Hour) |
Total Workload (Hour) |
Course Duration | 14 | 3 | 42 |
Hours for off-the-classroom study (Pre-study, practice) | 14 | 3 | 42 |
Mid-terms | 1 | 3 | 3 |
Assignment | 11 | 1 | 11 |
Final examination | 1 | 3 | 3 |
Total Work Load | 101 | ||
Total Work Load / 25 (h) | 4,04 | ||
ECTS Credit of the Course | 4 |