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Course Code: 
JRN 356
Course Period: 
Autumn
Course Type: 
Core
P: 
2
Lab: 
2
Credits: 
3
ECTS: 
5
Course Language: 
English
Course Objectives: 
The aim of this course is to introduce content and development from a customer- centred perspective, project management process and characteristic challenges, strategic thinking in the context of creative organizations.
Course Content: 

Students will learn contemporary theories useful for management work with specific.

Course Methodology: 
1: Lecture, 2: Interactive Lecture, 15: Assignment
Course Evaluation Methods: 
A: Exam, C: Assignment

Vertical Tabs

Course Learning Outcomes

Learning Outcomes Program Learning Outcomes Teaching Methods Assessment Methods
1. He/She presents and analyzes the basic characteristics, the different needs and technical specifications of the various content

types.

2, 7, 9 1, 2, 15 A, C
2. He/She Understand the capabilities and the limitations of Internet technologies and services with regard to online multimodal content production and sharing. 2, 4, 7, 9 1, 2, 15 A, C
3. He/She explains the technological evolution, the similarities and the differences along the content production-distribution- consumption chain between traditional media, electronic mass communication. 2, 3,7, 9 1, 2, 15 A, C
4. He/She understands the role of interactive

Multimedia in the new Web 3.0 era.

2, 7, 9 1, 2, 15 A, C

 

 

Course Flow

COURSE CONTENT
Week Topics Study Materials
1 Introduction to online production https://www2.deloitte.com/content/dam/Deloitte/in/Documents/technology-m...
2  

Photos and images processing

Cressler, John D. (2017). "Let There Be Light: The Bright World of Photonics". Silicon Earth: Introduction to Microelectronics and Nanotechnology, Second Edition. CRC Press. p. 29. ISBN 978-1-351-83020-1.
3  

Features photographs used on the web

Willis, William (1997). "Digital imaging is innovative, useful, and now within educators' reach". T H e Journal. 25 (2): 24
4  

Digital media platforms

"Digital Content Demand Rising as More Americans Use Mobile Media Devices". Brafton. Retrieved June 5, 2020.
5 Digital image processing Richardson, Ronny (2003). "Digital imaging: The wave of the future". T H e Journal. 31 (3).
6 Digital content  production Mullan, Eileen (19 December 2011). "What is Digital Content?". EContent Magazine. Information Today Inc
7 Production techniques and distribution Allen-Robertson, James. "Timeline: The History of Digital Distribution". Retrieved June 4, 2020.
8 Midterm  
9 Social Media - sharing, visibility and discoverability Speed of sharing in cyber culture and talking about the dimensions of the social media
10 Ethics of digital media Discussion about the ethics of media and the differences between he digital media ethics.
11 Content and future technology Villasenor, John (1 May 2013). "Six 'Megatrends' That Will Shape The Future Of Digital Media". Forbes Magazine.
12 Digital Strategies Giving examples of important digital

strategies in the World

13 Future of digital content Villasenor, John (1 May 2013). "Six 'Megatrends' That Will Shape The Future Of Digital Media". Forbes Magazine.
14 Online content production

managers

Russo, Amanda. "Global Digital Content Spend Rockets to $57 Billion in 2013, App Annie & IHS 2013 Digital Content Report". The Wall Street Journal. Retrieved 24 May 2020.
15 Evolution  
16 Final Exam  

 

 

Recommended Sources

RECOMMENDED SOURCES
Textbook * Vaughan, Tay. Multimedia: Making it work. 8th Ed.,

McGraw-Hill, 2011.

Additional Resources Villasenor, John (1 May 2013). "Six 'Megatrends' That Will Shape The Future Of Digital Media". Forbes Magazine.

Report:https://www2.deloitte.com/content/dam/Deloitte/in/Documents/technology-m...

 

 

Material Sharing

MATERIAL SHARING
Documents Internet front-page work, Blogs-Vlogs, Social Network, Content and Future Technologies
Assignments  
Exams Quiz, midterm exam and final exam

 

 

Assessment

ASSESSMENT
IN-TERM STUDIES NUMBER PERCENTAGE
Mid-terms 1 60
Assignment 1 40
Total   100
Contribution of Final Examination to Overall Grade   50
Contribution of In-Term Studies to Overall Grade   50
Total   100

 

COURSE CATEGORY Field Courses

 

 

 

Course’s Contribution to Program

COURSE CONTRIBUTION TO PROGRAM
No Program Learning Outcomes Contribution
1 2 3 4 5
1 He/ She defines the basic concepts, principles and theoretical approaches of communication.          
2 He/ She defines the profession of journalism; demonstrate the ability to use, process and disseminate research and knowledge related to that field.       X  
3 He/ She gains knowledge about interdisciplinary issues and in the light of this information, he/she interprets the social effects and functions of mass media.     X    
4 He/ She discusses new concepts and approaches in the media. He/ She interprets these concepts by linking with the profession of journalism at national and international dimensions.     X    
5 He/ She establishes the connection between the profession of journalism and society, political, legal, cultural, historical and economic development; and analysis the power and states significance of the journalism in contemporary societies.          
6 He/ She Interpret the historical development process of media, gain the ability to explain the effects of media on historical events and facts.          
7 He/ She applies the texts and images to different media by using the technical and theoretical discipline acquired in the journalism field.         X
8 He/ She debates the organizational, legal and financial structure of media organizations and interprets the media within the framework of legal and ethical codes.          
9 He/ She relates new communication technologies with journalistic practice and applies written and visual content suitable for digital media.         X
10 He/ She deals with researching methodology and data generation methods in the field; prepares scientific papers with his/her information on this discipline.          

 

 

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities Quantity Duration
(Hour)
Total
Workload
(Hour)
Course Duration 14 3 42
Hours for off-the-classroom study (Pre-study, practice) 13 3 39
Mid-terms 1 15 15
Final examination 1 17 17
Total Work Load     113
Total Work Load / 25 (h)     4,52
ECTS Credit of the Course     5