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Course Year: 1
Course Period: Autumn
Course Code Course Name Course Type
ADV 101 Introduction to Advertising Core
ADV 173 The Grammar of Advertising Core
COMM 101 Introduction to Communication Core
COMM 111 Presentation Skills Core
COMM 199 Seminar in Academic Writing Skills Core
COMM 251 Story Telling Core
LAW 305 Communication Law and Copyrights Core
TKL 201 Turkish Language I Core
Course Period: Spring
Course Code Course Name Course Type
ADV 104 Prıncıples Of Marketıng Core
ADV 271 Advertising Design and Graphics I Core
ADV 273 Digital Advertising Core
COMM 102 Media History Core
HUM 103 Humanities Core
PSY 101 Introduction To Psychology Core
TKL 202 Turkish Language II Core
Course Year: 2
Course Period: Autumn
Course Code Course Name Course Type
ADV 241 Integrated Advertising and Marketing Communications Core
ADV 272 Advertising Design & Graphics II Core
COMM 201 Theories Of Communication Core
ECON 291 Economics Core
HTR 301 History Of Turkish Revolution Core
SOC 101 Introduction To Sociology Core
Course Period: Spring
Course Code Course Name Course Type
ADV Area Elective Core
ADV 202 Consumer Insight Core
ADV 352 Advertising Copywriting Core
ADV 372 Advanced Design in Advertising Core
COMM 202 Media Analyses Core
HTR 302 History of Turkish Revolution II Core
RSCH 410 Scientific Research Methods Core
Course Year: 3
Course Period: Autumn
Course Code Course Name Course Type
ADV 321 Semiotics of Advertising Core
COMM 106 Sustainability Core
COMM 331 Brand Management and Positioning Core
COMM 300 Area Elective Area Elective
Course Period: Spring
Course Code Course Name Course Type
ADV 302 Strategic Media Planning Core
COMM 120 Art History and Aesthetics Core
COMM 361 Strategic Communication Research and Campaign Management Core
COMM 410 Occupational Health and Safety Training Core
PHIL 152 Ethics Core
FREE Free Elective Free Elective
ADV Area Elective Area Elective
Course Year: 4
Course Period: Autumn
Course Code Course Name Course Type
ADV Area Elective Core
ADV 472 Production Techniques in Advertising Core
COMM 401 Cultural Studies Core
FREE Free Elective Core
Course Period: Spring
Course Code Course Name Course Type
ADV 381 Contemporary Issues In Advertising Core
ADV 492 Graduation Project Core
BBA 204 Principles of Entrepreneurship Core
FREE Free Elective Core
FREE Free Elective Core
Course Year: Hiçbiri
Course Period:
Course Code Course Name Course Type
ADV 414 Advertising Workshop Core
ADV 201 Event Marketing Elective
ADV 203 Marketing Communications and Design Elective
ADV 222 Advertising Psychology Elective
ADV 232 Creative Strategies in Advertising Elective
ADV 311 Advertising Practicum Elective
ADV 410 The New Era in Digital Marketing With MMA Elective
ADV 412 Case Studies in Advertising Elective
ADV 416 Social Responsibility Practicum in Advertising Elective
ADV 452 Advertising Copywriting and Visualization Elective
COMM 211 Photography Elective
COMM 324 Persuasion and Perception Elective
COMM 341 Communication Ethics Elective
COMM 382 Health Communication Elective
COMM 400 Communication Practicum in Local Governments Elective
COMM 433 Political Communication Campaigns Elective