Visual Communication Design Workshop

Course Code:

VCD 384

Course Period:

Spring

Course Type:

Core

P:

2

Lab:

2

Credits:

3

ECTS:

4

Course Language:

English

Course Coordinator:

Merve ÇAŞKURLU

Courses given by:

Merve ÇAŞKURLU

Course Objectives:

The aim of the course is to develop a design project by using visual communication design tools. A design problem or a need is determined and analyzed. The methods and outputs of the project are determined. The final goal is to realize and present the project to an audience.

Course Content:

Thinking, researching and production processes of design projects are analyzed. A design idea is created by following steps such as: searching literature, determining a design problem, defining contribution of the project and design methods that can be used, analyzing audiences and budget to realize the project. Realization and presentation of the project.

Course Methodology:

1-Lecture, 2-Interactive Lecture, 5-Problem Solving, 12-Groupwork, 15-Assignment

Course Evaluation Methods:

A-Exam, C-Assignment, E-Project / Design

Vertical Tabs

Course Learning Outcomes

Learning Outcomes	Program Learning Outcomes	Teaching Methods	Assessment Methods
1. Defines a design problem, proposes a solution to the problem.	1,6	1,2,5,15	A,C,E
2. Examines and recognises research and production processes of a design project.	2,3,4	1,2,5,15	A,C,E
3. Project’s conceptual frame and application method are correlated.	8,9	1,2, 5,12,15	A,C,E
4. Design is structured through intellectual processes.	9,10	1,2, 5,15	A,C,E
5. Produces and evaluates original design ideas and applications.	1,3,8,9	1,2,5,12,15	A,C,E

Course Flow

COURSE CONTENT
Week	Topics	Study Materials
1	Introduction, information about the content of the course
2	Presentation of a selected design theme. Examination and discussion on various design project examples
3	Definition of a project problem. Contribution of the project and investigation of how it will be supplied.	Research
4	Analyzing previously produced solutions to similar problems, researching different solutions	Research
5	Establishing the logical framework of the project. Determination of general and specific goals. Determination of the media to be used.	Research & Practice
6	The method and activity analysis of the project. Determination of concrete outputs.	Research
7	Mid-term Exam	Research
8	Analyzing audiences and performance, planning schedule	Research & Practice
9	Workshop	Practice
10	Workshop	Practice
11	Workshop	Practice
12	Workshop	Practice
13	Discussion on the project outputs
14	Discussion on the project outputs
15	Discussion on the project outputs
16	Final Exam

Recommended Sources

RECOMMENDED SOURCES
Textbook	Susan Yelavich, & Barbara Adams. (2014). Design As Future-Making. Bloomsbury Academic. (EBSCO-E-books) Linda Weintraub. (2012). To Life! : Eco Art in Pursuit of a Sustainable Planet. University of California Press. (EBSCO-E-books)

Material Sharing

MATERIAL SHARING
Documents	https://coadsysexam.yeditepe.edu.tr/
Assignments	https://coadsysexam.yeditepe.edu.tr/

Assessment

ASSESSMENT
IN-TERM STUDIES	NUMBER	PERCENTAGE
Mid-terms	1	40
Final	1	60
Total		100
Contribution of Final Examination to Overall Grade		60
Contribution of In-Term Studies to Overall Grade		40
Total		100

Course’s Contribution to Program

COURSE’S CONTRIBUTION TO PROGRAM
No	Program Learning Outcomes	Contribution
No	Program Learning Outcomes	1	2	3	4	5
1	Uses technical and academic knowledge accumulated in visual communication design field for authentic projects.					X
2	Designs 2 and 3 dimensional creative products considering the aesthetic rules.					X
3	Employs efficiently the technical innovations required by the professional field.				X
4	Analyses problems related to the field starting from the concept and develops appropriate projects for the targeted audience.				X
5	Behaves according to the national and international professional ethical principles.			X
6	Builds awareness to universal and social problems by developed projects and offers solutions to them.				X
7	Gains sectoral experience by compulsory internship, relates academic knowledge with field experience.			X
8	Grasps the importance of interdisciplinary working by lifelong learning mind-set and collaborates with different teams.				X
9	Develops concepts and puts forth innovative and authentic works to enrich the cultural and artistic accumulation related to the field.					X
10	Transforms the creative ideas into moving and interactive visual expressions, executes multi-dimensional designs.					X

ECTS

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities	Quantity	Duration (Hour)	Total Workload (Hour)
Course Duration	14	4	56
Hours for off-the-classroom study (Pre-study, practice)	14	2	28
Mid-terms	1	4	4
Final	1	4	4
Total Workload			92
Total Workload / 25 (s)			3,68
ECTS Credit of the Course			4

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