• Türkçe
  • English
Course Code: 
JRN 441
Course Period: 
Course Type: 
Course Language: 
Course Objectives: 
This course aims to discuss the dynamics of media industries and its up-to-date problems
Course Content: 

The term globalization will be regarded together with its reconstructing effect on media via historical and critical perspective. The role of media industries on globalization and the structure of international media will be looked upon. The private and public communication systems in the world will be compared and the economical, political, technological, organizational developments will be analyses from the perspective of ownership and media politics. Also, global media will be studied from the point of culture industries and technological changes.

Course Methodology: 
1: Lecture, 2: Question-Answer, 3: Discussion
Course Evaluation Methods: 
A: Testing, B: experiment C: Homework

Vertical Tabs

Course Learning Outcomes

Learning Outcomes Program Learning Outcomes Teaching Methods Assessment Methods
  1. He/She discusses the phases of Turkish media industry in historical development of media.
3,4,6,9 1,2,3 A,C
  1. He/She expresses the historical structuring of media industry
3,4,6,9 1,2,3 A,C
  1. He/She comments on the dynamics changing within ever developing media industry.
3,4,6,9 1,2,3 A,C
  1. He/She explains the structuring of media industry during globalization process.
3,4,6,9 1,2,3 A,C
  1. He/She gives examples within the global media industry framework for the fact that the digital has become the standard in entertainment and media industry.
3,4,6,9 1,2,3 A,C



Course Flow

Week Topics Study Materials
1 Introduction  
2 From Newspaper to Media Industries: Historical Evolution  
3 Discussion: Global village, flat world, clash of civilizations  
4 Emerging Global media cultures  
5 Theories of media globalization  
6 Globalization and Glocalization: What is new one?  
7 Convergence throughout the 20th Century  
8 Midterm  
9 Media Industry Studies: Methodologies and Models  
10 Global Media and Legal Obligations: CNN Case  
11 Case Study: Turkey, Turkic Republics and student presentations  
12 Case Study: Middle East student presentations  
13 Case Study: Africa and student presentations  
14 Case Study: Europe and student presentations  
15 Case Study: United States of America and student presentations  
16 Case Study: Russia and student presentations  



Recommended Sources

Textbook Rantanen, T. (2004) The Media and Globalization. London

Adorno & Horkheimer, “Culture Industry: Enlightenment as Mass Deception

Additional Resources Couldry, N. (2012) Media, Society, World. Social Theory and Digital Media Practice. Polity

Garnham, N. (2000) Emancipation, the Media and Modernity. Arguments about the Media and Social Theory. Oxford University Press

Michael Keane (2006) Once were peripheral: creating media capacity in East Asia



Material Sharing

Exams There will be one midterm exam, two homework and discussions; one presentation session for each student on given topics




Mid-terms 1 40
Homework 2 20
Final Presentation 1 40
Total   100
Contrıbution of fınal examination to overall grade   50
Contrıbution of in-term studies to overall grade   50
Total   100






Course’s Contribution to Program

No Program Learning Outcomes Contribution
1 2 3 4 5  
1 He/She defines role of the press in democracy. He/She comments on changing national and international agenda. He/She establishes the connection between media, society and power and states significance of the journalism in modern societies.     X      
2 He/She defines news of different types required by the profession of journalism. He/She edits these texts in printed and visual environments.            
3 He/She deals with researching methodology and data generation methods. He/She prepares scientific papers with his/her information on this discipline.            
4 He/She defines freedom of communication and expression of the media within principals of the communication ethics. He/She uses the news to be published in the media in accordance with these basics.       X    
5 He/She assesses ethical principles defined by national and international journalism organizations. He/She constructs the news in the media in the light of these principals.         X  
6 He/She discusses new concepts and approaches in the media. He/She interprets these concepts by linking with the profession of journalism at national and international dimensions.       X    
7 He/She associates new communication technologies in mass communication with journalism practice.         x  
8 He/She underlines transformation of the media industry and changing dynamics in globalization process.         x  
9 He/She comments on main management strategies in printed media, electronic journalism, radio, television and digital platforms.         x  
10 He/She uses the theoretical information he/she obtained in the disciplines of communication and social sciences for journalism practice.            
11 He/She comments on the images taking place in the media personally, technically, critically, ethically and culturally. In the light of this information, he/she selects the images to be used in the media by recognizing power of the image.            
12 He/She prepares the news by using technical and theoretical discipline he/she gained in the discipline of media. He/She arranges this news and conveys them to broadcasting.            
13 He/She prepares creative and genuine content and uses them in different channels.            
14 He/She defines mass communication theories. In the light of these theories, he/she comments on social effects and functions of the mass media.             
15 He/She comments on historical development process of the media.     x      
16 He/She establishes advanced written, verbal and visual communication and discusses by using English.     x      
17 He/She defines principal grammar rules of the Turkish Language and Literature. He/She arranges the news to be published in line with principal rules of Turkish.            
18 He/She defines principles and theories of Communication Science.            
19 He/She prepares content for digital environment by new communication devices.            
20 He/She defines the profession of journalism with its historical, legal, politic, cultural, sociologic and moral dimensions.            
21 He/She analyzes national and international papers in the discipline of journalism.       x    
22 He/She defines internal and external stakeholders in the media industries.          x  




Activities Quantity Duration
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 8 8 64
Mid-term 1 2 2
Homework 2 15 30
Presentation 1 1 1
Total Work Load     145
Total Work Load / 25 (h)     5,8
ECTS Credit of the Course     6